Hickory, NC

Bridal Shop

wedding dresses For the whimsical, fashion-forward, madly-in-love bride.

SEE THE DRESSES

At Sero bridal, our main goal is to make you feel special and beautiful on your wedding day. That’s why we sell Designer, made-to-order, customizable wedding gowns, Perfect for the Hickory, NC fashion-forward bride.

From hand-picking each designer and gown to adding personal touches to each and every appointment, we keep you in mind for every part of the process. We choose wedding dresses that can be special ordered to match your individual preferences and style…because we know each and every bride is unique!

We want your experience to be as special as your wedding dress is, so our mission is to elevate your wedding dress shopping experience. No stress, no worrying — just another fun + exciting part of the wedding planning process! We have created a sweet + laid back studio for your group ONLY, and we’ve thought about every single step of the process to make you feel as comfortable as possible.

Upcoming Events

February 13,2026-February 22, 2026

See the new Luminaire and Bleu collections by Hera Couture Bridal, only at Sero Bridal for a limited time.

Hera Couture Trunk Show

BOOK YOUR SPOT

Learn More

Find us here:

2207 N Center St
Hickory, NC 28601

Hours
Thursday-Saturday 10am-6pm, Sunday 12pm-4pm

By Appointment Only

Phone
(828) 502-0078

Email: info@serobridal.com

 
  • "Can not talk up this place enough! Kelli was super helpful and found me my dream dress!"

    Katie

  • "I felt so comfortable and was able to find the most perfect dress! The owner was wonderful and so helpful! The whole experience was perfect!!"

    Kenzie

  • "I never write reviews but Kelli has gone above and beyond! If I could give 10 stars I would! Best experience in an amazing, relaxed environment with just yourself and your own guests!"

    Skye

  • "I would recommend every bride to be to visit Kelli! I wish I could go wedding dress shopping again just to have this experience one more time."

    Katie